In Australia and New Zealand, it is usually sold in Asian convenience markets, along with other Asian foods and products. In the United States, Pocky is marketed both by LU (in chocolate and peanut butter flavors), and by Ezaki Glico's American division, Ezaki Glico USA Corporation (in chocolate and strawberry flavors). In the United States and Canada, Pocky can be found in Asian supermarkets and the international section of most large supermarkets such retailers include World Market, H-E-B, Wegmans, Kroger, Jungle Jim's International Market, Costco, Walmart (in the Asian foods aisle), some Target stores, some Walgreens, Meijer, Fiesta, and anime convention dealers' rooms. "Mikado" can be found at most supermarkets and many international food stores. In Europe, Pocky is produced under license by Mondelēz International and sold under the name "Mikado" in Austria, Belgium, France, Germany, Greece, Italy, Ireland, Luxembourg, Spain, Switzerland, the Netherlands and the United Kingdom. Commercials featuring Malaysian singer Yuna, also began to air in 2015 in order to give brand recognition and a sales boost. It was rebranded under the name "Pocky" in 2014, along with a new package design and slogan. In Malaysia, Pocky was sold under the name "Rocky" for five decades. It also has a significant presence in other Asian countries, such as China, South Korea, Thailand, Indonesia, the Philippines, Laos, Malaysia, Singapore, Hong Kong, Taiwan, India, Burma, Brunei and Vietnam. In bars, it is sometimes served with a glass of ice water or milk. Pocky is a very popular treat in Japan, especially among teenagers.
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